Outlet Pura Cal Palm Beach | Assouline

Early in the 1900s, one-time oil baron Henry Morrison Flagler took interest in the Southern coast of Florida and began developing an exclusive resort community. Establishing a railroad that would allow easier access to the area, he went on to build two hotels—his hope was that America’s first families would come to populate the area. This modest community would later evolve into an iconic American destination, hosting British royalty, American movie stars, and becoming the home-away-from-home to some of the country’s leading families. As the century continued, Palm Beach established itself as a luxury hideaway synonymous with old-world glamour and new-world sophistication.